Diamond Foods named in class action lawsuit over “made with natural ingredients”  and no preservative representations

Diamond Foods Inc

 

This is a consumer protection action seeking redress for, and a stop to, Defendant’s unfair and deceptive practice of advertising and marketing its line of potato chips (the ” Products”) as “Made with Natural Ingredients” and having no preservatives.

Products include:

Organic Sea Salt & Vinegar Potato Chips

Salt & Fresh Ground Pepper Krinkle Cut Potato Chips

Backyard Barbecue Potato Chips

Chili Lime Potato Chips

Buffalo Blue Krinkle Cut Potato Chips

Sour Cream and Onion Potato Chips

Pepperoncini Potato Chips

Tropical Salsa Potato Chips

Fiery Thai Potato Chips

Country Style Barbecue Potato Chips

Honey Dijon Potato Chips

New York Cheddar Potato Chips

As alleged, defendant’s “No Preservatives” representations are false, deceptive and misleading because the Products contain the preservative, citric acid. This labeling deceives consumers into believing that they are receiving healthier preservative free beverages even though these products cannot live up to these claims.

The complaint also alleges that Defendant’s “Made with Natural Ingredients'” representations are false, deceptive, and misleading because the preservative, citric acid, is a synthetic compound and thus not natural.

Diamond Foods 10-4-18

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